Field Notes from the Operator Seat

These are field notes from the operator seat — how I'm thinking about commercialization, fractional leadership, ABM, go-to-market, and the places AI is actually changing how marketing gets done. I write for emerging life-science and diagnostics companies building commercial functions from scratch, commercial operators working the gap between validated science and scalable pipeline, and fellow practitioners solving the same problems from different angles. Published when I have something worth saying, not on a content calendar.